Bookies Can Cash In on Golf’s Final Major With Pay Per Head

With the PGA Championship already in the books after moving from August to May this year, this week’s Open Championship at Royal Portrush Golf Club in Northern Ireland will be the last chance to win a Major this year. It will also be a great chance for private bookies to bring in some extra action during the normally slow summer months.

With the help of quality pay per head bookie software solutions provider, you can build out your betting board with any number of betting options for this week’s four-day tournament starting with first round action early Thursday morning across the pond.

Established bookmakers already know what to expect when a Major in professional golf rolls around. For some private bookies, it could be just a blip on the radar screen. For others, these events do bring in quite a bit of extra betting volume as a quick boost to weekly cash flow and a nice addition to the bottom line.

Any special betting event on the yearly calendar will always be what you make of it. If you have the quality PPH service in place, then you already know all the different ways you can build out your betting board. The Open Championship which is also known as the British Open carries an international field of the best players in the game. This also sets the stage for some unexpected results from a very deep field. Many of the golfers will not be household names to bettors that are only familiar with the PGA Tour.

Francesco Molinari is the defending champion after winning last year’s tournament at Carnoustie in Scotland. The last time the Open Championship was held at an Irish golf course was at Royal Portrush in 1951. Max Faulkner won the title that year. An American (Phil Mickelson, Zach Johnson and Jordan Spieth) has won three of the last five tournaments along with Henrik Stenson from Sweden and Molinari from Italy.

Posting betting odds for a wide array of options is just the starting point to cashing in on this final Major. Betting the outright winner is still the most popular way to wager on this tournament and probably the most profitable bet you can book given the very low probability of cashing a winning ticket. You already know that Rory McIlroy is going to attract quite a bit of attention as a local hero and tournament favorite at +800 odds.

Tiger Woods and Michelson are two other popular bets based mainly on name recognition by the betting public. Woods is a +1400 third-favorite to win along with Jon Rahm and Dustin Johnson. Brooks Koepka will be another heavy-bet golfer at +1000 odds given his recent track record in Majors.

The best way to ramp up the action is a full board of betting odds for head-to-head matchups. It becomes fairly easy to move money from one side to the next when two of the biggest names in the game are paired against one another. With a pay per head online sports betting software package, you always have the ability to move your own betting lines and change your betting board to best meet your needs.

Expanding your betting board with options to bet on a Top 5, Top 10 and Top 20 finish will also help to expand the overall volume of betting that comes in. Anything you decide to offer odds for should be marketed to your entire sports betting clientele.. You can also add betting odds for a grocery list of props in conjunction with the action on the course. You never know what someone will bet on until it is put right in front of their face.