Understanding Line Types in Sports Betting

In the world of sports betting, understanding line types is essential for both new bookies and agents. Lines can make or break your profitability, and different line types cater to various types of players. In this article, we’ll provide you with a comprehensive overview of line types in sports betting and offer insights into how they can impact your bottom line.

The Significance of Line Types

What is The Juice?

Line types, often referred to as “juice” or “vig,” represent the amount of commission or fee that the bookie charges for taking bets. They play a crucial role in determining the profitability of the bookie business.

The Importance of Juice

Juice is how sportsbooks make their money, and it’s vital for them to balance their books by attracting wagers on both sides of a bet. Understanding how juice works is essential because it directly affects your potential profit.

Common Line Types

The 10 Cent Line

In sports betting, a common line type is the “10 cent line.” While it may be called a 10 cent line, it actually represents a 20 cent line. This terminology is derived from the amount of juice charged on a straight wager. For example, if you’re risking $110 to win $100 on an NFL game, you’re dealing with a 10 cent line.

Adjusting Juice for Different Game Periods

As games progress, the juice can change. For instance, in the first and second halves of a game, you might encounter a 30 cent line (15 cents on each side). As you move to shorter game periods or specific events within a game, the juice may increase. This means you could be charging -120 to win $100 on first quarters, player props, or game props.

Reduced Juice Lines

Offering reduced juice lines can be a significant advantage for bettors. When sportsbooks reduce the juice, it becomes easier for players to overcome it and break even. However, it’s crucial to strike a balance between favorable juice for the sportsbook and attractive odds for the bettor.

Finding the Right Line Types

Consult with Your Provider

If you’re new to sports betting or managing a sportsbook, it’s advisable to consult with your provider regarding the line types they offer and the associated juice levels. Your provider can help you understand the profitability and risk associated with different line types.

Customizing Line Types

Many sportsbook platforms allow you to customize line types to better suit your needs. For instance, you can adjust the wager limit on money lines for games with significant point spreads to minimize risk.


Line types are a fundamental aspect of sports betting that can greatly influence your success as a bookie or agent. Balancing juice to attract players while maintaining profitability is a delicate art. By understanding the nuances of line types and consulting with your pay per head provider, you can make informed decisions that benefit both your sportsbook and your players.

In summary, mastering line types is essential for any sports betting professional. It’s not just about offering competitive odds; it’s about managing your juice effectively to create a win-win situation for both your sportsbook and your players. So, dive into the world of line types, strike the right balance, and elevate your sports betting game.


  1. How does the 10 cent line work in sports betting?

The 10 cent line is a common line type in sports betting. It represents a 20 cent line, where bettors risk $110 to win $100 on a straight wager.

  1. What are reduced juice lines, and why are they advantageous for bettors?

Reduced juice lines offer bettors more favorable odds, making it easier to overcome the juice and break even. They are advantageous because they reduce the financial burden on bettors.

  1. How can I find the right line types for my sportsbook?

Consult with your sportsbook provider to understand the line types they offer and their associated juice levels. Customizing line types based on your target audience is also a viable option.

  1. Why is it important to balance juice in sports betting?

Balancing juice is crucial because it attracts players while maintaining profitability for the sportsbook. Striking the right balance ensures a win-win situation for both parties.